About Entropik:

Entropik is a human insights AI company revolutionising the way brands understand their customers. Being a B2B SaaS startup, we blend cutting-edge Emotion AI tech - featuring Facial Coding, Eye Tracking and Voice AI with quantitative and qualitative research to decode consumer behavior like never before. Whether it's optimizing user experiences or driving data-backed market research our AI-powered insights help brands make faster, smarter, and bias-free decisions across the globe


Website: https://www.entropik.io/


Responsibilities:

  • Optimize website, landing pages, and content for search engines to drive organic traffic.
  • Improve website conversions through A/B testing and CRO strategies.
  • Develop and distribute SEO-driven content to boost engagement and lead generation.
  • Set up and optimize marketing automation workflows, email campaigns, and lead nurturing sequences.
  • Use SEO and email marketing tools to track performance.
  • Work with design, content, and product teams to enhance digital presence and UX.


Requirements:

  • 2-4 years of hands-on experience in SEO & Growth Marketing within a B2B SaaS startup.
  • Proficiency in Marketing Automation and Email Marketing tools like HubSpot, Marketo, Mailchimp or ActiveCampaign.
  • Experience in A/B Testing and Conversion Rate Optimization (CRO) to improve engagement and conversions.
  • Ability to plan, execute, and optimize marketing campaigns for organic and inbound growth.
  • Understanding of Basic User Experience (UX) and website engagement strategies.
  • Strategic mindset with experience in developing data-driven growth strategies.
  • Familiarity with WordPress, Webflow, or CMS platforms is a plus.